Sunday, April 10, 2011

Priceline.com

Generally, Priceline offers some outstanding deals and their system is generally efficient. However, their 'no cancellations' whatsoever policy is a mess. Firstly people's itineraries change, often through little or no fault of their own. Their auto-attendant 'customer service' menu is difficult to navigate and once the customer IS transferred, a person based outside of the USA (in most cases) reads from a script. Unless one asks to be transferred to a USA-based supervisor, then any appeal will fall on deaf ears. Even then, cancellation, if granted is difficult and costly.

For companies such as mine, which spends thousands of dollars a year on travel, Priceline could afford to follow the superior example of its competitor, Hotwire.com, whose 'Hotwire Express' department recognizes that big spenders such as us occasionally require changes or cancellations.

Is it not better to allow a national company such as ours a designated number of cancellations per year, rather than abject NO 'answers'. Priceline's product is excellent, apart from their 'We have your money, now go and pound sand' policy if changes are requested.

Take the lead of one of America's best companies Priceline - Southwest Airlines; whose product is inexpensive and customer service unrivaled. 

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